A recent report alleges that up to 42% of charity donations generated from streams featuring popular creators like Ludwig, Asmongold, xQc, and others were not delivered to the rightful charity.
According to The Jacob Wolf Report, Softgiving, otherwise known as Brandfluence is an Atlanta-based marketing company, acted as an intermediary between prominent streamers and the charity Games for Love.
Over a two-year period, streams involving 37 creators raised nearly $6.2 million for Games for Love and other charities. However, the report suggests that almost half of this amount did not reach the intended charities, according to public records.
Between 2020 and 2021, the report claims that of the $6.2 million raised, “$2.6 million went to Softgiving / Brandfluence to cover its commission and expenses, including influencer fees, as indicated by public records.
Furthermore, during 18 months of this period, Softgiving allegedly did not prominently disclose on donation pages that expenses were being paid to influencers, impacting the total amount raised, and did not specify the commission retained.
In response to the report, Games For Love has disputed the claims.
Which would otherwise indicate that Games For Love were basically in on the scam all along, which isn’t much of a surprise given how almost every single charity affair in this day and age is an outright scam, the only sort of charities you should be supporting are locals.
Before the report was made public, Softgiving / Brandfluence initiated legal action against Jacob Wolf, one of its authors, and four others, including a former Twitch employee and a software engineer, on December 14. The lawsuit claims defamation against the company, with an attorney urging that the report not be published.
According to statements provided to The Jacob Wolf Report, Softgiving conveyed that it no longer maintains performance-based contracts with any nonprofits.
The comprehensive report provides insights into various livestreams featuring creators such as xQc, Asmonbald, Ludwig, the Botez sisters, AustinShow, and members of One True King (OTK).
Ryan Morrison, legal representative for xQc, the Botez sisters, and AustinShow, revealed to The Jacob Wolf Report in 2021 that they were not informed about “how the company compensated itself or the influencers.” Morrison stated, “We weren’t aware of this information at the time. And now that we are, we will not be working with Softgiving anymore.”
The report also brings attention to a charity stream in February 2023 hosted by Hasan Piker, which garnered significant backlash and criticism from fellow streamers, including IShowSpeed. This criticism arose when a “templated version” of Softgiving’s commission contract was posted on Twitter by the software engineer now implicated in the defamation suit filed by Softgiving.
Especially with the likes of this company particularly dealing with influencer / political streamers especially, it doesn’t particularly surprise me that a scumbag corporation has bagged millions of dollars by leveraging scumbag streamers like Asmongold.
But in all honesty, despite my lack of care or consideration for these worthless streamers whose viewers are almost always left-wing smooth-brained retards, exactly why is a for-profit organization acting as a middleman for a supposed charity organization? But of course to siphon the money away with large percentage fees, in the case of Softgiving / Brandfluence they allegedly make charities sign an unfavorable commission fee of 50% plus a 4% processing fee.
This isn’t the first scam charity ordeal that has occurred recently, we cannot forget that The Completionist has effectively been canceled and namedropped from his Sea of Stars cameo appearance after word finally became public that his charity, The Open Hand Foundation was one big colossal sham.
